First place winner in Sogeti [ Meta-Verse Design Jam ]. Designing a virtual experience for movie premiere event.
In Q1 2023, Sogeti decided to accelerate the engagement in VR and XR business, embrace the trend of technology. Therefore, Meta-verse Design Jam was held by Sogeti designer community to communicate and provoke the interests specifically in Virtual environment design.
Timeline
4 weeks
Team Member
Ada Gu_ UXR, User Experience Design; Giang Nguyen_ UXR, Design Production;
Design Idea
Midnight premiere is going away because theaters found it more profitable to roll up the movie earlier on Thursday. Movie fans are lacking a event to celebrate and enjoy the first showing of the new movie.
• Business losing the event opportunity for extra income stream; • Fans don't have their own time and space to celebrate their favorite movie theme;
develope
User Flow
Task: celebrate a movie premiere in a virtual environment.
Deliver
Virtual Environment Design
Usability testing on mid-fi prototype helps me to gather feedbacks and insights before I create the hi-fi mockups.
